AI Automation Pricing

AI automation pricing depends on three things that are different for every business: where you are now, where you need to be, and the size of the gap between those two points. A business with a clean CRM and modern integrations has a different starting point than one running on spreadsheets. A single voice agent handling inbound calls is a different scope than a full client acquisition system operating across five channels. There’s no flat-rate menu because a flat-rate menu would mean either overcharging simple deployments or underbuilding complex ones. What we provide are realistic ranges based on typical engagements. Voice agents run $2,000 to $5,000 setup plus $500 to $1,500 monthly. Chat agents run $1,500 to $4,000 setup plus $400 to $1,200 monthly. Prospecting engines run $2,500 to $6,000 setup plus $800 to $2,000 monthly. Client acquisition systems run $5,000 to $12,000 setup plus $1,500 to $4,000 monthly. Custom automations run $2,000 to $8,000 setup plus $500 to $2,000 monthly. Where you land in each range comes from a discovery conversation where we assess your infrastructure, define the scope, and give you exact numbers before any commitment.

Custom Development Pricing

When off-the-shelf tools don’t fit how your business actually operates, custom development builds exactly what you need and you own it outright. No escalating subscription fees, no feature limitations imposed by someone else’s product roadmap, no risk of a vendor discontinuing the platform you depend on. Custom web applications run $8,000 to $35,000 for the build plus $300 to $1,500 monthly for maintenance. Mobile apps run $12,000 to $50,000 plus $500 to $2,000 monthly. Custom AI applications run $10,000 to $40,000 plus $500 to $3,000 monthly. API integrations that connect systems which don’t natively talk to each other run $2,000 to $12,000 per project plus $200 to $800 monthly. Custom dashboards and reporting systems run $5,000 to $20,000 plus $300 to $1,200 monthly. Custom AI training and model development runs $3,000 to $15,000 for initial training plus $500 to $2,000 monthly for ongoing refinement. Every range reflects the spectrum from focused single-purpose builds to complex multi-feature platforms. The specific number comes from a discovery and scoping conversation that produces a detailed specification, timeline, and investment before a line of code gets written.

Digital Assets Pricing

Digital assets are the conversion infrastructure that everything else runs on. Your ads, your email, your AI agents, your organic traffic, all of it ultimately depends on your website, landing pages, and content to turn attention into revenue. Underinvest in the foundation and every dollar spent driving traffic produces a fraction of what it should. Omnichannel website design runs $5,000 to $15,000 for build and deployment plus $300 to $800 monthly for maintenance. Landing pages run $800 to $2,500 per page. Case studies run $1,000 to $3,000 per study. Lead magnets run $800 to $3,000 depending on format and depth. Authority content runs $1,500 to $4,000 per pillar piece with ongoing production at $1,000 to $3,000 monthly. The ranges reflect the difference between focused builds with straightforward requirements and comprehensive projects with complex buyer journeys, deep integrations, and advanced functionality. Digital assets built as a connected system rather than independent pieces produce dramatically better returns because each asset amplifies every other asset. A discovery conversation assesses what you have, what you need, and what the build requires, and you receive a specific proposal with deliverables and timeline before anything starts.

Inbound Marketing Pricing

Inbound marketing is the only channel category where the asset you build today keeps producing leads tomorrow, next quarter, and next year without additional spend per result. A blog post that ranks generates leads for years. A video that connects drives traffic across channels for as long as it stays relevant. A newsletter list becomes a direct communication channel worth multiples of what it cost to build. SEO runs $1,500 to $5,000 monthly with initial audits adding $2,000 to $5,000 one-time if needed. Content marketing runs $2,000 to $6,000 monthly. Social media marketing runs $1,000 to $4,000 monthly. Newsletter marketing runs $1,000 to $3,000 monthly. Video marketing runs $1,500 to $5,000 monthly. Ask engine optimization runs $1,000 to $3,500 monthly. Where you fall in each range depends on the competitiveness of your market, the volume and depth of production required, and how aggressively you want to build your organic engine. Businesses that run these channels as an integrated system rather than independent activities see compounding returns because the content feeds SEO, SEO feeds the newsletter, the newsletter feeds conversion, and video amplifies everything. The economics only get better with time, which is what makes inbound the highest-leverage long-term marketing investment available.

Outbound Marketing Pricing

Inbound builds over time. Outbound produces pipeline on your timeline. Instead of waiting for the right prospects to find you, outbound puts your message directly in front of people who match your ideal customer profile through channels they actively use. Cold email outreach runs $1,500 to $4,500 monthly. LinkedIn outreach runs $1,200 to $3,500 monthly. Reactivation campaigns targeting dormant leads and past prospects already in your database run $1,000 to $3,000 monthly with an initial database audit adding $500 to $1,500 one-time. Social outreach runs $1,000 to $3,000 monthly. The ranges reflect the difference between focused single-channel programs and sophisticated multi-channel engines with AI-powered personalization, signal-based timing, and deep CRM integration tracking every touchpoint from first outreach to closed deal. Outbound channels produce dramatically better results when they’re coordinated. A prospect who sees your name in an industry group, receives a personalized connection request two days later, and gets a relevant email the following week has experienced three touchpoints that build on each other instead of three disconnected messages from three disconnected systems. The discovery conversation identifies which channels and combinations produce the fastest pipeline at the best economics for your specific market.

Paid Ads Pricing

Paid advertising has two investment components and businesses that confuse them waste money on both. The management investment covers strategy, campaign architecture, audience design, creative development, optimization, and reporting. The ad spend covers the actual media cost of reaching your audience. Skimping on management to maximize ad spend is the most common and most expensive mistake because poorly managed campaigns waste ad spend at a rate that far exceeds the management savings. Google Ads management runs $1,500 to $4,500 monthly. Meta Ads runs $1,500 to $4,000 monthly. LinkedIn Ads runs $1,500 to $4,000 monthly. YouTube Ads runs $1,500 to $4,000 monthly. Retargeting and remarketing runs $1,000 to $3,000 monthly. Ad spend is additional and recommended based on your market economics, not arbitrary round numbers. Where you fall in the management range depends on campaign complexity, audience sophistication, creative volume, and the depth of conversion tracking required. The metric that matters isn’t cost per click or cost per lead. It’s cost per customer. A platform producing expensive leads that close at high rates often beats a platform producing cheap leads that go nowhere. Full-funnel measurement from ad impression to closed deal is built into every engagement so you see the number that actually determines whether advertising is profitable.